74.12Level 4
Graphic design and visual communication activities
Explanatory note
This class includes:
- activities of graphic designers
- graphic design of web pages
- activities of communication designers
- activities specialised in the design of messages and information, taking into account the characteristics and needs of people, corporate objectives, market attractiveness and dissemination media
- design and consulting in the content and external appearance of campaigns and communication content; conception and design of visual images (corporate design) and media of corporate communication; brand design and brand updating; determination of visual language (form, colour, typography of publications, didactic illustration of complex and abstract contexts)
This class excludes: